« Convinced of the fact that design must be at the service of the people but also a source of innovation for the companies, I founded the agency Design For You to create products and services that improve their daily lives while meeting the objectives of our clients.

Dedicated methods, creativity, meeting people in their contexts, trends analysis… as many tools that we use to identify insights and uses of today and tomorrow, to create with you, innovating products and services for your clients, for your users and for you. »

Boris Bracq – Founder of the agency Design For You

Created in 2004 by Boris Bracq, Design For You is a design and innovation agency. We place people at the centre of the innovation and collaborate with companies to create innovating products and services that will improve their clients and users daily life but that will also contribute to make their business grow.

Therefore, our team goes and meets the users in their contexts, observes and interviews them, shares their daily lives and test the products and services… until we identify insights that will help us create products and services inspired by them and created for them.

Besides, as we also care for the companies we are working with in France and worldwide, our team integrated the necessary competencies such as product designers, service designers, marketing and branding experts, engineers… to understand and accompany them all along their project: from the strategy planning to the industrialization of their products, through brand positioning and organization of their services.